BSc Rheoli Twristiaeth

The Aberystwyth Pier, promenade and beach

The Tourism Management Degree will appeal to you if you are looking for a career in tourism - the world's biggest industry. In choosing to study the Tourism Management Degree at Aberystwyth University you will be taught in a reputable department, graduating with an internationally-recognised qualification. The Tourism Management Degree combines in-depth study of the UK and international tourism industry with the development of core business and transferable skills. Employers from this discipline expect to see well-developed interpersonal and specific skills that include communications, time management, objective management, and managing human and physical resources amongst others.

Ysgol Fusnes Aberystwyth: 90% boddhad myfyrwyr (ACM 2016)

96% o israddedigion o'r Ysgol Fusnes Aberystwyth a raddiodd yn 2015 mewn cyflogaeth neu addysg bellach chwe mis ar ôl graddio (DLHE 2015)


The BScTourism Management degree at Aberystwyth combines the in-depth study of the UK and international tourism industry with the development of core business skills to equip you for the dynamic world of tourism. As a popular tourist destination itself, Aberystwyth offers an invaluable opportunity to study seaside and rural tourism at first-hand and within the wider national and international context.

Why study Tourism Management at Aberystwyth?

The Aberystwyth Business School has an excellent reputation for the quality of its courses and for the success of its graduates across a wide variety of careers and contexts. Our lecturers are actively engaged in academic and policy-oriented research and consulting. Many have a business, as well as an academic, background allowing us to inform you of the latest developments in your subject and pass on a practical awareness of the contemporary business environment. Our programmes are supported by visiting speakers who also bring their professional experience to the classroom.

Teaching in the Aberystwyth Business School is underpinned by research. Our academic staff publish their work in leading academic journals and regularly act as consultants to a range of organizations. We have significant strengths in areas such as entrepreneurship, human resource management, international business and operations and supply chain management. In the most recent Research Excellence Framework (2014) assessment the university was placed in the top 50 institutions for research power and intensity. It submitted 77% of eligible staff and 95% of the university's research was of an internationally recognised standard.

As well as being active researchers, our lecturers have a professional background, so that by applying their real-world knowledge to theoretical concepts, your learning experience is firmly located in the context of proper professional practice. We also believe strongly in a teaching model which requires active student involvement rather than passive information-gathering, ensuring that you can meet the demands of potential employers on graduation. 

A three-day tour to a UK destination in your first year, and a week-long tour to an overseas tourism destination in your second year will enable you to see domestic and international tourism in practice, and contrast conventional mass forms of tourism with alternative and sustainable forms.

Ein Staff

Cynnwys Cwrs

Welsh medium modules available

Noder: Y modiwlau a restrir isod yw'r modiwlau y bwriedir eu cyflwyno ar hyn o bryd yn ystod y flwyddyn academaidd nesaf ac mae'n bosibl y gallant newid. Maent wedi'u cynnwys yma i roi syniad o strwythur y cwrs.

Blwyddyn 1 Craidd (60 Credydau) You must pass a minimum of 100 credits overall to proceed to Part 2

Y ddau Semester 1

Marketing Principles MM10120

Tourism Principles And Impacts MM19010

Y ddau Semester 2

The Tourism System MM19120

Contemporary Case Studies In Tourism MM19210

Blwyddyn 1 Opsiynau This CORE MODULE is offered bilingually: choose your preferred language. You must pass a minimum of 100 credits overall to proceed to Part 2

Y ddau Semester 1

Introduction To Management MM11000

Cyflwyniad I Rheolaeth MR10500

Y ddau Semester 2

Introduction To Management MM11020

Cyflwyniad I Rheolaeth MR10520

Blwyddyn 1 Opsiynau This CORE MODULE is offered bilingually: choose your preferred language

Y ddau Semester 1

Business Environment MM11200

Cyflwyniad I'r Amgylchedd Busnes MR10600

Y ddau Semester 2

Business Environment MM11220

Cyflwyniad I'r Amgylchedd Busnes MR10620

Blwyddyn 1 Dewis agored Plus 20 credits of modules as approved by the School

Blwyddyn 2 Craidd (80 Credydau) You must pass a minimum of 100 credits to proceed to year 3.

Y ddau Semester 1

Adventure Tourism MM39020

Destination And Attraction Management MM39120

Y ddau Semester 2

Management Research Methods MM33920

International Tourism In Practice MM39220

Blwyddyn 2 Opsiynau Choose 40 credits from the following list, you must take either MM30120 or MM33120

Y ddau Semester 1

Marketing Management MM30120

Work Experience MM38000

Y ddau Semester 2

Visitor Management BR24020

Strategic Marketing MM30320

Organisational Behaviour MM33120

Work Experience MM38020

Blwyddyn Olaf Craidd (60 Credydau) You must take

Y ddau Semester 1

Sustainable Tourism MM39520

Y ddau Semester 2

Tourism Marketing MM39420

Tourism Development And Planning MM39620

Blwyddyn Olaf Opsiynau This CORE MODULE is offered bilingually: choose your preferred language

Y ddau Semester 1

Independent Research Project In Management, Marketing And Tourism MM35000

Y ddau Semester 2

Independent Research Project In Management, Marketing And Tourism MM35020

Prosiect Ymchwil Mewn Rheolaeth, Busnes A Marchnata MR35020

Blwyddyn Olaf Opsiynau Choose 40 credits from the following list, ensure pre-requisites in Year 2 are fulfilled

Y ddau Semester 1

International Marketing MM30420

Marketing Communications MM30520

Consumer Behaviour MM31420

Human Resource Management MM33520

Business Strategy MM34020

Y ddau Semester 2

Small Business Management And Entrepreneurship MM32220

Business Leadership And Corporate Responsibility MM34220


Career prospects

A degree in Tourism Management points directly to career options such as travel agency manager, tourist information centre manager, tour manager, holiday representative, or tourism officer. It would also be useful for such roles as event organiser, hotel manager, customer service manager, outdoor pursuits manager or marketing executive. 

Transferable Skills

Studying for a degree in Tourism Management will equip you with a range of transferable skills which are highly valued by employers. These include:

• the ability to research, interpret and analyse business and financial data
• the ability to express ideas and communicate information in a clear and structured manner, in both written and oral form
• effective problem-solving
• analytical and creative thinking skills
• decision-making
• the ability to work independently
• time-management and organisational skills, including the ability to meet deadlines
• self-motivation and self-reliance
• team-working, with the ability to discuss concepts in groups, accommodating different ideas and reaching agreement

Year in Employment scheme (YES)

The University operates a Year in Employment scheme (YES), which offers you a fantastic opportunity to take a year out between your second and third year to work in an organisation in the UK or overseas. YES provides a very rewarding and worthwhile experience, both personally and professionally, and can help you to stand out from the crowd in a very competitive job market. The University’s Career Service will help you to explore your options and secure a suitable work placement. 

GO Wales

GO Wales is administered by the University’s Career Service, working with local businesses to create paid work placements of a few weeks’ duration for students. It gives you the opportunity to gain valuable work experience which will enhance your CV and make you more attractive to potential employers.

Addysgu, Dysgu ac Asesiad

What will I learn?

In the first year you will be introduced to tourism principles, the tourism system, marketing principles, the business environment and management. You will also have the option to acquire basic communication skills in either French or Spanish, lending a further vocational element to the course.

In the second year you will investigate adventure tourism and outdoor recreation; destination and attraction management; and international tourism. Elective modules will enable you to focus on the areas of greatest interest to you, and there is also the opportunity to undertake work experience, which will greatly enhance your employment potential upon graduation.

In the third year you will explore sustainable tourism, and tourism marketing, development and planning. The independent research project provides for an in-depth investigation into an appropriate topic and allows you to specialize in the aspect of tourism that interests you most. A broad range of optional modules offers further opportunity for specialism.

How will I be taught?

Core material is delivered through lectures, and reinforced by small-group seminars and tutorials. Residential study tours include discussions with industry operators and planners, workshops and exercises in the field, enabling you to deepen your understanding of the subject matter and develop a range of essential, transferable skills. Group-working and delivering presentations will help you to improve your communication and leadership skills. All modules are backed up by electronic resources to help you study beyond the classroom, and a wealth of printed texts is available in the University library, and the National Library of Wales, which is situated next to the main campus.

You will be assessed by a variety of methods, including examinations, assessed essays, business plans, reports, reflective journals, projects and presentations. Coursework will develop your capacity to research, analyse and present data clearly and coherently, while seminars will help you hone your presentation and communication skills.

You will be assigned a personal tutor throughout your degree course, who will help you with any problems or queries, whether these are academic-related or personal issues. You should feel free to contact them at any time for help and advice.

You will also have the opportunity to complete a Personal Development Plan (PDP) at Aberystwyth. This is a structured process of self-appraisal, reflection, and planning, which will enable you to chart your personal, academic and professional development throughout your time at university. By recording your academic performance, and highlighting the skills you already have and those you will need for future employability, the PDP portfolio will equip you with the necessary tools to plan effectively, develop successful approaches to study, and consider your future career options and aspirations.

Barn ein Myfyrwyr

Aberystwyth is the perfect place to study tourism, as it is a popular tourism destination. I especially like the size of the course: in our year we are a group of around 25 students which enables us to go on many field trips and study tours. The lecturers are experienced and very helpful and over the past three years we've got to know them very well. The course structure is flexible so you can concentrate on areas that you enjoy! Katja Christiane Poguntke

Yn ôl i'r brig

Gofynion Mynediad

Lefel A BBC

Gofynion TGAU (grade C min):
English or Welsh, Mathematics

Diploma Cenedlaethol BTEC:

Myfyrwyr Rhyngwladol

Bagloriaeth Ryngwladol:
25 points overall

Bagloriaeth Ewropeaidd:
75% overall

Set Gwybodaeth Allweddol

Prif Ffeithiau

Cod UCAS: N800

Cynnig lefel-A nodweddiadol

Manylion pellach ynglŷn â'r gofynion mynediad

Hyd y Cwrs: 3 blwyddyn

Cyfrwng Cymraeg: 7%

Cyrsiau Perthnasol: